The photo guide

Learn here how to make the most of the power of images to boost your sales performance.

Well photographed is half sold.

Good pictures are the be-all and end-all when selling bikes online. That's why we explain in this guide how you can make your bike the star of your sales ad in just three steps.

1. preparation

• Choose the right background for your photos. A neutral and calm background that does not distract from your bike is ideal.
• Show your bike from its best side, speak thoroughly cleaned.
• Make sure your bike is lit from all sides. If you're photographing the bike in natural daylight, it's a good idea to take the pictures in the morning or afternoon with the sun behind you. Alternatively, you can use artificial light sources. Vary the position of the lights to get the most out of your bike.
• Avoid showing seasons recognizably on the pictures. If your bike doesn't sell as quickly as you had hoped, this can make it even harder to sell.
• Make sure you take sharp pictures, because our prospects want to know what they are buying. A sharp photo shows that you have nothing to hide.

2. photograph

• Show your bike from different perspectives.
• Photograph the defects. This will ensure that the buyer will not have any unpleasant surprises and will be satisfied with the purchase.
• If you've swapped individual components, it's worth photographing those as well.

3. save and upload

• Choose the best images and save them as jpg, jpeg, png, bmp, tiff or webp.
• Upload the selected photos directly in the third step of the sale ad under "Details and pictures".
• Don't skimp on the number of images. The motto here is, the more, the better. buycycle offers you the possibility to upload as many pictures as you want, even for free ads.
• You should not add watermarks, logos and other info to your images. This will only distract from your bike . You will find space for information about your store in your buycycle profile, which is of course linked in the ad.

You have further questions about the perfect sales ad? The buycycle team is ready to help you with words and deeds. Until then, we wish you: Happy selling!